Video Marketing - How to Optimize Your Videos SEO Style For Heaps of Traffic

2009 January 20
presented by Karen Scharf: Helping You Improve Web Conversions

By Fabian Tan

WIREDThe way to get your videos on YouTube to get massive traffic organically from the search engines is the same as you would do for your websites - you have to optimize them! Videos by themselves get huge traffic numbers these days. If you have a well optimized video, all the more that will drive serious traffic to your sites.

Here is how to optimize your videos SEO style for heaps of traffic on demand:

1. Optimize Your Keyword Tags/Descriptions

One of the keys of search engine optimization is keyword tags and meta tag descriptions. In YouTube, you are allowed to include keyword tags as well as to write a short description. You’d want to insert your targeted keywords in these places to optimize your videos for maximum traffic.

2. Supercharge Your Title

Your title should include the main keyword you are optimizing for. If possible, place it near the beginning to reap maximum search engine juice. Placing high-trafficked keywords in your title is also important to get maximum visitor numbers from searches within YouTube itself.

3. Link Building

Of course, another key factor of search engine optimization is link building. You’ll want to build quality incoming links to your video. Most video marketers don’t know about this and are not doing this. By building links to your videos through various tactics like Digg, blogging, Stumble Upon and article marketing, you can really ramp up the traffic created by your videos.

YouTube and video marketing is not going anywhere anytime soon. So use these tactics to create video traffic on demand!

About the author

Fabian Tan is an expert Internet marketer and the CEO of Unbounded Marketing Ltd, a powerhouse that has helped thousands of people worldwide increase their profits. His forte is in information marketing, direct response, affiliate marketing and article marketing. Fabian started actively marketing on the Internet in 2003 and went full-time in 2006.

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